We are seeking a dynamic and strategic Marketing Manager to lead our marketing efforts and drive growth for our SaaS dashboard product.
As the Marketing Manager, you will be responsible for developing and executing marketing strategies that enhance our brand presence, attract new customers, and engage our existing user base.
You will collaborate with cross-functional teams to create impactful marketing campaigns and analyze performance metrics to optimize our marketing efforts.
What you will do
Develop and implement comprehensive marketing strategies to drive product awareness, lead generation, and customer acquisition.
Oversee the creation of engaging content, including blog posts, social media updates, email campaigns, and marketing collateral.
Manage and optimize digital marketing channels, including SEO, SEM, social media, and email marketing.
Conduct market research and analyze customer insights to inform marketing strategies and identify new opportunities.
Coordinate with the design and product teams to ensure consistent brand messaging and alignment with product goals.
Track and measure the performance of marketing campaigns using analytics tools, and provide reports on ROI and campaign effectiveness.
Collaborate with sales and customer success teams to align marketing efforts with sales objectives and enhance customer engagement.
Our tech stack
Marketing Automation Tools: HubSpot, Marketo, or Mailchimp
Analytics Tools: Google Analytics, SEMrush, or Hotjar
SEO Tools: Ahrefs, Moz, or Screaming Frog
Social Media Platforms: Facebook Ads, LinkedIn Ads, Twitter Ads
Content Management Systems: WordPress or Drupal
Design Tools: Canva, Adobe Creative Suite (Photoshop, Illustrator)
CRM Software: Salesforce or Zoho CRM
What we offer
Competitive Salary with performance-based bonuses and incentives.
Flexible Working Hours and remote work options.
Comprehensive Benefits Package, including health, dental, and vision insurance.
Opportunities for Career Growth with access to training, conferences, and professional development.
Creative and Collaborative Work Environment that fosters innovation and strategic thinking.
Generous Paid Time Off and wellness programs to support work-life balance.
Modern Office Space (if working onsite), featuring the latest technology and amenities.
Team Building Activities and regular company events to enhance team cohesion.